EDDIE London's founders are Emily Noorollahi & Nima Saraf and they established their brand in 2014.
With Nima coming from a family background of 70 years in garments, EDDIE London was launched after years of hand crafting items for personal use.
Following 9 years of Art Direction in Fashion and publishing, Emily’s background extends from Art directing high-end photo shoots to designing leading fashion industry magazines such as Harpers Bazaar, Cosmopolitan and Grazia.
EDDIE London's studio in England provides a base to design unique and innovative accessories. Inspired by the lifestyle of the city dweller. Combining quality workmanship, streamlined designs and 100% natural leather EDDIE London aims to connect an old tradition with a contemporary world.
Their leather is sourced from certified tanning factories and are all CITED certified. This also means that we only use sustainable leather from farms, who also supply to some of the worlds leading leather goods brands.
With it being a natural product; marks such as scratches, scars, stretch marks and neck wrinkles enhance the appearance of the leather, which is part of our identity and brand ethos.